The vast majority of small businesses have growth ambitions but very few business owners actually take the time to put a written plan in place. Creating a growth strategy might seem like something you can do without, particularly when you have a never-ending list of day-to-day tasks demanding your time and attention. However, not putting a tangible growth strategy in place could mean you actually lose business, or at the very least, increase the chance of losing customers to your competitors.

What is a growth strategy?

A growth strategy is simply a business growth plan that focuses specifically on the expansion of the company and how you’re going to achieve it. It will take some time to create a workable plan, but that effort will be rewarded many times over when it comes to keeping your growth efforts on track.

Your business growth plan should include:

• A description of expansion opportunities
• Financial goals broken down quarterly and... Read More
  

Do you want to promote products and services or provide key information to customers at trade shows and exhibitions, at reception, or in meetings? If so, you should consider the very latest screens linked to multimedia content.

Screens linked to a laptop (touch or otherwise) often perform better than projectors and/or flyers when it comes to presenting information and drawing in crowds.

CONNECT WITH ATTENDEES

Your primary goal at any trade show, exhibition, launch party or business conference is to establish real connections. You can do this by sharing... Read More

Successful start-ups and established companies are always on the lookout for the next big thing to change the industry. But how do you turn promising ideas into tangible new products for a receptive market? It generally requires a comprehensive, cost-effective and consumer-focused product development and testing process. Fortunately, the latest testing methodologies and technology for hire can help make it happen.

CONDUCTING EFFECTIVE RESEARCH

You’ve heard the adage that failing to prepare is preparing to fail. Yes, creative thinking and ambition do often... Read More

Photo by JESHOOTS.COM

If you want to raise morale, encourage synergy and foster a sense of community in your workforce, then there is no better way than with a team building exercise. For many in business, team building activities have a bad reputation (break room hacky sack, anyone?). Poorly executed activities leave participants feeling as if they’ve wasted time when their schedule is already fit to burst. However, with a bit of thought and... Read More

At some events you need a supply of tablet devices so attendees can access your digital content. At other events you need only one device – the Giant iTab – so attendees want to access your digital content.

ATTENTION-GRABBING TECH…

Traditional handheld tablets and elevated Giant iTabs offer much the same functionality, yet very different benefits. While both devices allow people to connect to the internet, visit approved websites, use relevant apps, read important information or view multimedia marketing campaigns, only the Giant iTab makes a massive impression in the process.

Giant iTabs are 27, 42 or 55 inches in size. They are fitted to either a fixed stand or... Read More